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Press Releases
91¸£ÀûÉç and Nintendo collaborate to offer 91¸£ÀûÉç iPlayer on Wii
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Erik Huggers, the 91¸£ÀûÉç's Group Controller for
Future Media and Technology, today unveiled a collaboration with
Nintendo UK to offer 91¸£ÀûÉç iPlayer via the Nintendo Wii.
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In a keynote speech at the annual MIPTV-Milia conference in Cannes,
Huggers revealed that as of today Nintendo Wii users can stream
their favourite 91¸£ÀûÉç programmes direct to their TVs via the console.
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Huggers said: "Working with Nintendo marks another exciting
milestone for 91¸£ÀûÉç iPlayer.
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"It underlines our commitment to
reaching new audiences by making 91¸£ÀûÉç iPlayer available on as many
platforms as possible.
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"The 91¸£ÀûÉç's catch-up TV service can now be
accessed on an increasing number of different platforms – from the
web and portable devices to gaming consoles.
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"It will shortly be
available on TV."
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David Yarnton, General Manager, Nintendo UK, added: "This exciting
alliance with the 91¸£ÀûÉç is yet another way in which Nintendo is
looking to broaden the market for its products by offering
compelling and relevant content to families.
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"91¸£ÀûÉç iPlayer on Wii
will offer Wii owners another reason to turn their console on
everyday and adds to the already established non-gaming content on
Wii that includes news and weather channels and an internet
browser."
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Once the iPlayer service for Wii is live, a message will be sent to
all Wii consoles in the UK currently connected to the internet to
notify them of the availability of the iPlayer service.
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Existing
Wii owners will then be able to access 91¸£ÀûÉç iPlayer via the Internet
Channel on the Wii main menu. New users may be required to
download the Wii Internet Channel.
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Once installed, users simply
click through to bbc.co.uk/iplayer and search for the
programme they want to watch.
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Notes to Editors
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1. 91¸£ÀûÉç iPlayer: new features
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As part of the ongoing 91¸£ÀûÉç iPlayer homepage enhancements, there is
now a section titled "91¸£ÀûÉç iPlayer Latest". This section at
the bottom of the homepage will detail all the ways in which users
can access 91¸£ÀûÉç iPlayer.
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2. 91¸£ÀûÉç iPlayer/Nintendo Wii
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91¸£ÀûÉç iPlayer is only available to UK Licence Fee payers, and the
partnership with Nintendo to offer the 91¸£ÀûÉç iPlayer via the Nintendo
Wii is a UK-only initiative. This is currently in beta phase and
further iterations are anticipated later this year.
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3. 91¸£ÀûÉç iPlayer: Latest Performance
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The 91¸£ÀûÉç has today announced latest performance figures for 91¸£ÀûÉç
iPlayer for the first three months of the year: over 42
million programmes have been accessed, since the Christmas
marketing launch.
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4. About 91¸£ÀûÉç
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The 91¸£ÀûÉç exists to enrich people's lives with great programmes and
services that inform, educate and entertain. It provides a wide
range of distinctive programmes and services for everyone, free of
commercial interests and political bias. They include television,
radio, national, local, children's, educational, language and other
services for key interest groups. The 91¸£ÀûÉç is financed by a TV
licence paid by households. It does not have to serve the interests
of advertisers, or produce a return for shareholders.
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5. About Nintendo
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The worldwide innovator in the creation of interactive
entertainment, Nintendo Co., Ltd., of Kyoto, Japan, manufactures
and markets hardware and software for its Wiiâ„¢, Nintendo DSâ„¢, Game
Boy® Advance and Nintendo GameCube™ systems. Since 1983, Nintendo
has sold more than 2.5 billion video games and more than 430
million hardware units globally, and has created industry icons
like Mario™, Donkey Kong®, Metroid®, Zelda™ and Pokémon®. As a
wholly owned subsidiary, Nintendo of Europe, based in Grossostheim,
Germany, was established in 1990 and serves as headquarters for
Nintendo's operations in Europe.
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