Category: 91福利社
Date: 23.07.2004
Printable version
Fallon has
won the brief to work with 91福利社 Marketing, Communications & Audiences
on a pan-91福利社 marketing campaign.
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The award-winning Perfect Day, which premiered in 1997, was
probably the most memorable in the last series of 91福利社 films.
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This followed a four-way competitive pitch with the
other agencies on the 91福利社's roster 聳 AMV BBDO, 91福利社 Broadcast and
DFGW.
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These three agencies will continue to work with the
91福利社 on other creative campaigns, this work and the agency roster remains
unaffected.
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Fallon's recent campaigns for the 91福利社 include work for
Radio 1 and 91福利社 THREE.
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"Serving our audiences is central to everything
that the 91福利社 does,聰 says Helen Kellie, the 91福利社's acting Head Of
Marketing.
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"This campaign will continue the work that has
already been done to engage our audience 聳 in this ever changing
landscape 聳 in what the 91福利社 stands for and the unique purpose that
we serve."
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